Demographics

Barack Obama rode to his resounding victory on the enthusiasm of two constituencies, the young and African Americans, whose support has driven his candidacy since the spring. Yet arguably the biggest winners of the Nov. 4 vote are located at the highest levels of the nation's ascendant post-industrial business community.

Obama's triumph reflects a decisive shift in the economic center of gravity away from military contractors, manufacturers, agribusiness, pharmaceuticals, suburban real estate developers, energy companies, old-line remnants on Wall Street and other traditional backers of the GOP. In their place, we can see the rise of a different set of players, predominately drawn from the so-called "creative class"  read more »

By Morley Winograd and Michael D. Hais

Senator Barack Obama’s success in the 2008 presidential campaign marks more than an historical turning point in American politics. It also signals the beginning of a new era for American society, one dominated by the attitudes and behaviors of the largest generation in American history.

Millennials, born between 1982 and 2003, now comprise almost one-third of the U.S. population and without their overwhelming support for his candidacy, Barack Obama would not have been able to win his party’s nomination, let alone been elected President of the United States. This new, “civic” generation is dramatically different than the boomers who have dominated our society since the 1960s and understanding this shift is critical to comprehending the changes that America will experience over the next forty years.  read more »

There are two definitive differences between St. Louis and Los Angeles: Autumn is better in St. Louis, and more people speak Spanish in Los Angeles. And, yeah, there’s the Mississippi River and the humidity and the beach and the film industry and the palm trees, but in terms of my own private geography and topophilia, autumn and Spanish are the differences that matter. I long for LA in every season but fall, and a part of my longing is, inevitably, a longing for Spanish.  read more »

It’s interesting to look at 2000 presidential election results from some extreme counties, contrasting the most Republican and the Democratic areas, and compare them to some areas that voted 50:50 in 2004. I’ll look at 7 counties of each kind, illustrating the peculiar geography of American partisanship. The Republican and the Democratic areas will not change much, but it will be fascinating to see what happens to the even split areas of 2004. Do look them up in your road atlas and on the web for more detail!  read more »

The financial collapse dominates the news, but its unregulated rise is not unrelated to the relative decline of manufacturing over the last quarter century, and the outsourcing of much of industrial production. One consequence of this de-industrialization and financialization of everything has been an astounding increase in inequality, a massive concentration of wealth at the very top and the squeezing of the middle classes.

Places that remained strong in manufacturing tend to have had and still have lower inequality than places more dependent on services, lowly to professional, and experienced a smaller change in inequality.  read more »

At a time when national unemployment is rising, Nebraska is working overtime to attract labor. At the inaugural Sarpy County Economic Summit, Governor David Heinemann (R) talked about the need to “market the state to 16- to 20-year-olds.” Nebraska, apparently, has more jobs requiring college degrees than it has college graduates. (Interested college students can call the Director of the Nebraska Department of Economic Development, Richard Baier, at 402-471-3746.)  read more »

By Morley Winograd and Michael D. Hais

In less than two weeks, when Barack Obama’s lead in all the polls is likely to be confirmed in the voting booth by the American electorate, millions of words will be written about why he won and how John McCain managed to lose. Unfortunately, marketing executives and corporate leaders have ignored some of the most important lessons from the campaign.

Obama's success to date lies in his ability to blend his own persona as a messenger with a unifying and uplifting message that reaches the newest generation of Americans, Millennials, born between 1982 and 2003.  read more »

In less than two weeks, when Barack Obama’s lead in all the polls is likely to be confirmed in the voting booth by the American electorate, millions of words will be written about why he won and how John McCain managed to lose. Unfortunately, marketing executives and corporate leaders have ignored some of the most important lessons from the campaign.  read more »

“Joe the Plumber” has gotten a lot of media attention over the past week. Depending on which side of the political fence you’re on, he is either a phony who is not even a registered plumber or a symbol for the unintended consequences of wealth redistribution policies. A Rasmussen survey taken on October 19th showed “Sixty-nine percent (69%) of Democrats think [Obama] is right on [spreading the wealth], but 78% of Republicans disagree.”  read more »

Unless something completely unexpected occurs, the presidential election has been settled, with Barack Obama the clear winner. Yet, except for the Republican Party’s demise, the most important issue of this era — the future of the middle class — remains largely unaddressed.

Indeed, even as social polarization has diminished — a change that is reflected in Obama’s electoral success — economic polarization has intensified. Globalization and the securitization of almost everything have created arguably the greatest concentration of wealth since before the Great Depression.  read more »